Your Facebook profile’s URL right now ends in a string of numbers that is not so easy for anyone to remember. The social networking site changed this on Friday by allowing users to customize a profile URL. This will make URLs on the site easier to remember,much cleaner, and give users the abbility to network their page to others. Names can be claimed on a first come, first served basis. Any name you choose has to be at least five characters long, and they can only contain letters or numbers.Once the user name is established, you won’t be able to change or transfer it.
As of now, this feature is only available to users; groups do not get human friendly URLs at this time. Facebook has a full rundown of the eligibility requirements posted on its site. Facebook’s move towards customized URLs for profiles is not mandatory. Facebook offering real names in URLs is part of a larger movement in social websites, as users want to make it easier for others to find them.
For those who have added this feature already, there is the added benefit that when your name is searched for say in Google, you should see that your Facebook profile pops up on the results. This is a great feature for the SEO of your name or business because You’re simply going to be that much easier to find on the web.